Viewing entries tagged
Analytics

Growth Marketing Toolset

Growth Marketing Toolset

The market for growth marketing tools is getting bigger and more innovative every year. Make sure you are using the best tools in your day to day tasks.

Returning User Metric

Returning User Metric

How effective is your website at building an audience and retaining them? The percentage of users who are returning to your website is a great indicator of how engaging your content or product is.

CPC, CPM, CPA, CAC, and more!

CPC, CPM, CPA, CAC, and more!

Have you ever wanted to learn why there are so many different payment models for advertising? CPC, CPM, CPA, etc. Read this post to learn some of the principles behind the various agreements behind these metrics.